Writing marketing copy is an inviting challenge. I take pride in presenting my clients’ missions and products in a way that makes readers – whether they’re consumers or business insiders – enjoy reading about them.
I’ve been the copywriter/content creator for a variety of projects for corporations, associations, ad agencies and public relations firms. Clients include Allstate, Sauder Woodworking, Hunter Warfield, American Leather, United, Hyatt, Surtex and many others. I’ve learned from all of them.
What matters is what you need now. Let’s talk and see what I can do for you.
Newsletters
I was the sole copywriter for the first eight issues of the Composite Panel Association’s (CPA) newsletter, Second Wave, winner of a Gold Circle Award from the American Society of Association Executives. Here are a few examples:
CPA’s Second Wave, #2 Feature articles include: Seattle Asian Art Museum makeover boasts Medium Density Fiberboard (MDF); Atlanta-area custom cabinetmaker opts for industrial-grade particleboard.
CPA’s Second Wave, #6 Feature articles include: MDF a key player in Tampa Bay Buccaneers’ stadium; Metropolitan Home features MDF designs by Beverly Hills architect.
CPA’s Second Wave, #8 Feature articles include: Popular Toronto nightclub uses MDF and particleboard in hip decor; Chicago architect goes green with engineered wood substrates.
Contact me for more newsletter samples.
Corporate magazine features and profiles
Feature: Post-hurricane catastrophe team, Allstate corporate magazine
Profile: Numbers expert, CNA corporate magazine
Feature: Global efforts, Allstate corporate magazine
Profile: Marketing expert, CNA corporate magazine
Contact me for more corporate magazine feature and profile samples.
Press releases
Sauder press release: Buying trends, Spring 2013 High Point Market
Sauder press release: Millennial taste makers, Spring 2013 Market
Surtex press release: Branding
Surtex press release: Tech and biz
Surtex press release: Design trends
Surtex press release: Business strategies for artists
Sauder press release: Mobile furniture for fast-forward lifestyles
Sauder press release: Green for 75 years
Sauder press release: Garage as multi-purpose hub
Sauder press release: Bedroom furniture, infants
Contact me for more press release samples.